TL;DR

Defined the identity and digital system for Schmidt Futures’ EIR program for socially-conscious impact.

Context

Schmidt Futures’ EIR program supports a diverse new generation of entrepreneurs incubating scalable solutions for global impact. The initiative bridges the public and private sectors to drive innovation for the common good.

Project Charter

Translate an initial logo request into a scalable brand ecosystem. The client sought a cohesive set of orientation and presentation materials to establish a professional, consistent identity across all program communications.

Approach

Led the visual ideation and finalization of the EIR logo, subsequently scaling the identity into a full design system. I partnered with program the runners to design a cohesive framework for sharing their remote-first orientation and presentation materials.